Senior Shopper & Customer Marketing Manager - OTC & Durex, Middle East

We are ReckittHome to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.About the roleDive into the dynamic world of trade marketing with Reckitt and be at the forefront of driving growth and elevating brand presence. As a Senior Shopper & Customer Marketing Manager, you will build and execute go-to-market strategies that resonate with our trade channels and customers. This role is your opportunity to bring creativity and analytics together, influencing sales and creating lasting impacts on the market. Embrace the opportunity to leave a distinctive mark on our business, driving both our growth and yours.Your responsibilitiesThe role requires frequent interaction with the sales field force, Marketing and Supply teams.Mainly responsible for driving the PLAN excellence Width, Depth & Efficiency measures for their respective brand/ channelPlays a key role within the Country Sales team, driving excellence in store (4P) execution across key customers/key accounts.Ensuring Price Corridor and Trade Pricing Balance across the National landscape → meanwhile catering to different channel/ regional needsManaging trade marketing activities within the allocated budget; ensuring that actual expenditures do not exceed the trade budget.Analyzing and reporting any variations in the actual trade marketing expenditure versus budgeted.Developing strong insights with field interactions to creatively come up with consumer promotion propositions for the marketing teamForecasting Demand Planning streams for upcoming months, in line with liquidation plans for each region/channelDeveloping push tactics (instore executions) synonymous with pull generated (marketing end) for a holistic Reckitt brand presence in store.Interact with key stakeholders especially including Finance, Supply, Marketing and Sales account teams.Manage the costing of trade promotions periodically and settle distributor claimsConduct periodic internal audits of key customers, identify the pertinent issues and suggest remediesThe experience we're looking forPlanning & Monitoring: Proactively collect and analyse relevant data and, where necessary, seek new data sources to identify opportunities for corrective action and growth.Building Business / Customer Relationships: Leads in the management of stakeholder interests and continually enhances relationships while building new stakeholder and company linkagesNegotiation & Influence: Plans and undertakes complex and contractual business negotiations with major customersEducated to minimum bachelor’s degree level ideally in a business-related subject6-7 years of FMCG experience in Sales / Trade Marketing / Marketing and Key Account ManagementThe skills for successTrade Marketing, Field sales; Field sales management, Ecommerce, Analysing sales and Ecommerce data, Leadership skills, Consumer Insights; Shopper Insights; Customer Insights; Category Analysis, Collaboration and partnership skills; Influencing, Consultative Selling, Customer strategy; Channel strategy, Sales strategy development, Perform product planning, financial accumen, commercial accumen, Sales negotiation, P&L Management, Strategy Execution, Operational Excellence.What we offerWith inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.EqualityWe recognise that in real life, great people don't always 'tick all the box