International Marketing Manager (Dubai)

OverviewJoin the Sleep Fitness Movement. Eight Sleep is on a mission to fuel human potential through optimal sleep. We’re redefining what it means to be well-rested and building the most advanced hardware, software, and AI technology to make it possible. Our products power peak mental, physical, and emotional performance by transforming every night of sleep into a personalized, data-driven recovery experience. We are trusted by high performers, professional athletes, and health-conscious consumers in over 30 countries worldwide. Recognized as one of Fast Company’s Most Innovative Companies in 2019, 2022, and 2023, and twice named to TIME’s Best Inventions of the Year. We operate like a high-performance team: fast, focused, and motivated by impact. We don’t just ship; we iterate, refine, and obsess over the details that help our members sleep better and wake up stronger.The RoleWe are looking for a Marketing Lead with experience in running both online and offline campaigns. The role is based in Milan or Dubai and sits within our International Marketing team and will focus on optimizing and scaling our international presence.How You’ll ContributeDrive regional growth across markets—owning the full marketing mix, performance analysis, and leadership reporting.Lead localization efforts, working with local contractors to adapt Eight Sleep’s communication assets, including the website, emails, and paid campaigns, for cultural and language relevance.Collaborate with the Growth Marketing team to optimize digital performance across Meta, Google, Snap, and affiliate channels through creative testing, bidding strategy, and data-driven experimentation.Identify, negotiate, and activate partnerships with regional influencers, athletes, podcasts, sports clubs and brand collaborators to build relevance and trust with target audiences.Plan and execute offline activations (e.g. product showcases, events, retail partnerships, club pop-ups) to elevate brand presence and generate high-impact product experiences.Secure and maximize media coverage in premium regional outlets to enhance brand visibility and credibility.Conduct market analysis, identifying regional trends, competitive activity, and emerging opportunities to inform positioning and campaigns.Own marketing reporting, delivering synthesized insights, KPI tracking, and clear next steps to guide strategic decisions.Provide on-the-ground support for white-glove Pod installations and product onboarding for key VIP partners and ambassadors.What You’ll Need To Succeed3–5 years of experience in marketing, brand management, or project management for a high-growth D2C brandProven track record managing both offline activations and digital performance campaigns (Meta, Google, etc.)High-energy, resourceful, and fast-moving—you thrive in dynamic environments and drive impact through effective, hands-on executionStrong brand affinity with a local network in sports, wellness, biohacking, and tech communitiesSelf-starter who excels at building and owning initiatives from scratch with minimal oversightExceptional communicator with a proactive mindset, collaborative spirit, and a bias for actionWhy join Eight Sleep?Innovation in a culture of excellenceJoin us in a workplace where innovation isn’t just encouraged - it’s a standard. Our flagship product, the Pod, is a testament to our culture of excellence, beloved by hundreds of thousands of customers worldwide. At Eight Sleep, you will be part of a team that continuously pushes the boundaries of technology in sleep fitness.Immediate responsibility and accelerated career growthFrom your first day, you’ll take on substantial responsibilities that have a direct impact on our core business and product success. We are a small team that empowers you to own your projects and see the tangible effects of your efforts, enhancing both your professional growth and our company’s trajectory. Your path will be challenging but rewarding, perfect for those who thrive in fast-paced environments aiming for high standards.Collaboration with exceptional talentWork alongside other bright minds like you: at Eight Sleep exceptional intelligence and a passion for breakthroughs are the norms. Our team members are not only experts in their fields but also avid innovators who thrive in our dynamic, fast-paced environment.Equitable Compensation And Continuous Equity InvestmentWe extend equity participation to every full-time team member, recognizing and rewarding your direct contributions to our success. This includes periodic equity refreshments based on performance, ensuring that as Eight Sleep grows and succeeds, so do you – perfectly aligning your achievements with the broader triumphs of the company. Pay grows rapidly as you accumulate experience with Eight Sleep and translate it into concrete impact.Your Own Pod - And Other Great BenefitsEvery Eight Sleep employee receives the very product that defines our mission: a Pod of their own. If you join us you’ll ge