Creative Lead

<div><p>Lenskart is Asia’s largest eyewear brand, on a mission to revolutionize the eyewear industry through innovation, technology, and accessible design. As we expand our presence in Saudi Arabia, we’re looking for a passionate creative mind who lives and breathes Saudi culture — someone who can translate local trends, style, and voices into authentic and visually striking content for our brand</p><h3>About the Role</h3><p>We’re seeking a Creative Lead (KSA) to shape Lenskart’s local storytelling and visual identity across channels. Based in Jeddah, this role will be the driving force behind creating Saudi-first content — from concept to execution — for social media, product launches, in-store visuals, and digital campaigns. You’ll act as the creative pulse of the brand in Saudi Arabia, connecting Lenskart with Millennial audiences through culturally relevant ideas, influencer collaborations, and fashion-forward narratives. You’ll also serve as the brand’s eyes and ears in the market — reporting emerging creative and cultural trends back to regional and international teams.</p><h3>Key Responsibilities</h3><ul><li>Develop and execute locally relevant creative concepts for campaigns, product launches, and always-on content.</li><li>Produce social-first content that resonates with Saudi consumers while aligning with Lenskart’s global brand standards.</li><li>Lead small-scale production shoots and in-house content creation, from ideation to execution.</li><li>Be hands‑on — from capturing quick, trend‑based videos in stores to experimenting with AI and new digital tools to maximize content output.</li><li>Partner with local influencers, photographers, and creators to bring ideas to life authentically.</li><li>Stay ahead of cultural trends, fashion movements, and local conversations that shape Saudi culture.</li><li>Act as the brand’s cultural antenna — identifying, documenting, and reporting local insights, creative trends, and opportunities to head office and international teams.</li><li>Provide creative direction for visual merchandising assets, campaign visuals, and product storytelling.</li><li>Collaborate with marketing, merchandising, and retail teams to ensure campaign consistency across all touchpoints — online, in‑store, and out‑of‑home.</li><li>Work closely with regional creative and brand teams to adapt global campaigns for the Saudi market.</li><li>Ensure that products and marketing is relevant to the market by giving feedback to the regional teams.</li></ul><h3>What We’re Looking For</h3><ul><li>3–5 years of experience in content creation, brand marketing, or creative production.</li><li>Proven experience conceptualizing and executing campaigns or content within Saudi Arabia.</li><li>Strong creative and aesthetic sense, ideally with experience in fashion, lifestyle brands.</li><li>Deep understanding of Saudi culture, fashion trends, and what drives engagement.</li><li>Hands‑on creator comfortable with content tools, AI‑assisted production, and on‑the‑go creation.</li><li>Excellent understanding of social media platforms and what makes content shareable.</li><li>Established network or working relationships with Saudi creators and influencers is a strong plus.</li><li>Fluent in Arabic and English (spoken and written).</li><li>Must hold a valid Saudi driving license and be open to frequent travel within Saudi Arabia and occasionally abroad.</li></ul><h3>Ideal Candidate Profile</h3><ul><li>Energetic, resourceful, and proactive — thrives in a fast‑moving environment.</li><li>Trend‑conscious and culturally tuned‑in.</li><li>A self‑starter who’s as comfortable leading a shoot as they are filming a quick reel on the spot.</li><li>Confident working both independently and collaboratively with regional teams.</li></ul></div>#J-18808-Ljbffr