TikTok Specialist

OverviewWe are expanding our expertise with this exciting opportunity for an experienced TikTok Specialist to join our growing team. Selected candidate will join a formidable team of passionate marketeers, community managers, creatives, writers and content creators/curators. Tasked with owning and growing our B2C clients' TikTok presence through native, high-performing content that builds brand relevance and drives business outcomes.ResponsibilitiesDevelop a TikTok-first content strategy aligned with brand values and market-specific cultureIdentify trends, formats, and sounds early and adapt them for the brandIdeate, script, and brief TikTok campaigns, working with creators, editors, and in-house colleagues to produce cutting edge contentOptimise hooks, captions, hashtags, and posting times as part of a consistent posting cadenceMonitor performance and iterate based on insights. Run structured content experimentsWeekly and monthly channel reports with clear learnings and recommendations, delivering against KPI framework to include key metrics for views & reach, average watch time, follower growth, engagement (shares, saves, comments), and brand conversion KPIsBuild communities of influencers and recruit a brand squad, jumping on trends, curating grass roots hype accounts, while sourcing and managing UGC campaignsRequirementsProven experience growing TikTok accounts and communitiesDeep understanding of TikTok trends, formats, and algorithmsTrack record of producing or managing successful short-form video contentStrong creative writing and storytelling skills in EnglishPaid TikTok Ads experience and a finger on the pulse of platform dynamics, tech and feature advancementsA thorough understanding of the sports landscape and a fervent passion for delivering topical, relevant and engaging content that taps into trending conversationsExperience with brands related to sports and or iGaming is preferred but not essentialBenefitsPrivate health insuranceCompany wide social and team building activitiesHybrid & Remote work arrangementsFlexible working hoursWellbeing dayTraining and Development opportunitiesLogifuture operates across seven countries, with headquarters in Malta and additional offices in the UK (London), Italy (Parma & Lecce), Austria (Innsbruck), Serbia (Kragujevac), Romania (Bucharest) and UAE (Dubai). The majority of our roles listed on our careers page are not restricted by location, giving prospective employees the flexibility to choose any of our offices. Furthermore, we also collaborate with consultants based outside these locations, broadening our talent pool and allowing us to remain agile and competitive in the global market.In addition at Logifuture we embrace equality and diversity. We do not discriminate and our values of delivering results together support this statement. We are determined to foster an inclusive environment where everyone feels valued, heard, and empowered to contribute their unique skills and experiences.#J-18808-Ljbffr