Sr. Specialist Martech

The Sr Specialist Martech will be responsible for leading Martech discussions testing new product features before implementation in Braze and driving innovation in CRM channels. This role will work closely with Engineering Product and CRM strategy teams to ensure seamless integration quality assurance and optimization of CRM technologies. Additionally the role will oversee deep link testing SDK updates and data connections between Braze and internal databases and CRM automation improvements.Lead Martech discussions and test new product features overseeing Braze implementation and integration of these featuresCollaborate with Engineering Product DH Retention Solutions and CRM Business teams to ensure smooth Martech rollouts.Explore test and onboard new CRM channels (e.g. WhatsApp RCS push email).Manage the quarterly intake process for CRM-related feature requests with the Product team.Validate deep links tracking and data connections between Braze internal CDP and BigQuery.Oversee data ingestion segmentation and activation across CRM platforms.Monitor Martech performance and drive innovation to enhance automation and personalization.Conduct quality assurance (QA) to ensure all CRM integrations and new features function properly.Serve as the main Martech consultant within the CRM team ensuring best practices and efficiency.Qualifications : 5 years of experience in CRM Martech or Marketing Automation.Strong expertise in Braze and BigQuery.Experience working with Engineering and Product teams on Martech testing and integrations.Technical knowledge of deep linking API integrations and data flows in CRM ecosystems.Strong analytical and troubleshooting skills to validate data accuracy across systems.Familiarity with new CRM channels and assessing their feasibility for integration.Ability to manage projects track performance and drive CRM innovation.Strong communication skills to liaise between CRM Engineering and Product teams. Additional Information : As part of the talabat team:You have the opportunity to be based in our specially designed collaborative work space in City Walk.You will also experience exciting opportunities for professional and personal growth and recognition.Monthly talabat credit to spend in the app however you wantParental leaveWorking with the team building the fastest-growing largest and most valuable network of online food ordering services.Our colleagues at talabat come from every corner of the globe working in diverse cross-cultural teams.Enjoy fresh fruits cereals beverages tea and discounts at our Everyday Roastery cafe next doorTake a break in our wellbeing room music room or take in the views of the Dubai Downtown Skyline on our roof terrace!Sponsored healthcare and gym membershipRemote Work : NoEmployment Type : Full-time Key Skills Sales Experience,Crane,Customer Service,Communication skills,Heavy Equipment Operation,Microsoft Word,Case Management,OSHA,Team Management,Catheterization,Microsoft Outlook Calendar,EHS Experience: years Vacancy: 1