Senior Private Label Manager

1.Responsible for product planning for overseas business, with a focus on the development and category management of private brand (PB) products.2.Based on local market trends and user behaviors, formulate product strategies and category structures that meet the needs of local consumers.3.Identify business opportunities, optimize product portfolios, and continuously enhance product competitiveness through data analysis and market research.4.Lead the entire process of new product development, including product selection, positioning, packaging, pricing, and market coordination, to enhance the market competitiveness of PB products.5.Work closely with cross-functional teams such as supply chain, procurement, quality control, and operations to ensure the effective implementation of product planning and the achievement of business goals.6.Establish and continuously iterate localized product management methodologies to enhance the professionalism and forward-looking nature of the product planning system.Skills1.Strong market insight and data sensitivity; capable of conducting independent market research, retail analysis, and user insight studies.2.Familiar with the retail industry and deeply understand product portfolio strategies in different consumption scenarios; excellent category planning skills.3.Strong project management and cross-functional collaboration capabilities; able to lead product launches from scratch.4.Highly proactive and result-oriented, able to quickly adapt to rapidly changing environments and drive business growth.5.Those with overseas product development or cross-border retail experience are preferred.6.Those proficient in using English as the working language are preferred.#J-18808-Ljbffr