Senior Marketing Coordinator - Freelance, Remote

<div><h3>Senior Marketing Coordinator – Freelance, Remote</h3><p><b>Department:</b>Support&Leadership</p><p><b>Location:</b>Global+</p><p><b>Compensation:</b>$8.00 / hour</p><p><b>About the Client:</b>Our client is a rapidly growing healthcare staffing and in‑home services organization that pairs compassionate providers with urgent clinical needs. They prioritize provider experience and exceptional patient care, guided by principles such as putting patients first, moving fast, and doing good. They leverage innovative staffing technology and strong support systems to deliver trustworthy, high‑quality service to both providers and clients.</p><p><b>Why does this role exist?</b>This Senior Marketing Coordinator role exists to centralize and elevate day‑to‑day marketing operations that drive candidate acquisition, client engagement, and brand consistency. The hire will lead the planning and execution of social, email, events, referral, and campaign workflows while ensuring deadlines are met, materials are on‑brand, and requests align with strategic goals. They will also standardize processes, coordinate cross‑functional stakeholders, and use data to improve outcomes across channels.</p><h3>Impact you’ll make</h3><h3>Social, Content, and Brand Management</h3><ul><li>Plan, schedule, and curate engaging content across social channels.</li><li>Create on‑brand graphics for social, flyers, and campaigns using Canva/Adobe.</li><li>Update and maintain marketing collateral to ensure accuracy and consistency.</li></ul><h3>Campaigns, Email, and Communications</h3><ul><li>Build and deploy newsletters and email campaigns (e.g., Constant Contact).</li><li>Draft holiday/closure and client communications; review inbound marketing requests.</li><li>Develop forms and workflows to support campaigns and lead capture.</li></ul><h3>Events and Referral Marketing</h3><ul><li>Coordinate event logistics, order materials, and manage timelines end‑to‑end.</li><li>Drive projects for the referral marketing program to increase participation.</li><li>Coordinate internal/external campaigns (e.g., National Healthcare Recruiter Day).</li></ul><h3>Talent Marketing and Channel Operations</h3><ul><li>Monitor and report on weekly job postings; optimize titles and descriptions.</li><li>Manage LinkedIn job slots within the dashboard; track utilization.</li><li>Ensure all job‑related marketing aligns with brand and compliance standards.</li></ul><h3>Analytics, Research, and Project Leadership</h3><ul><li>Conduct SEO keyword/competition research and competitor analysis.</li><li>Pull insights from Salesforce (or similar ATS/CRM) and vendor sources to inform decisions.</li><li>Own deadline management, project plans, and cross‑functional coordination; mentor or guide junior contributors as needed.</li></ul><h3>Skills, Knowledge and Expertise</h3><h3>Required</h3><ul><li>5+ years of professional marketing experience, including leading projects and/or guiding a small team.</li><li>Hands‑on experience creating and deploying email campaigns (Constant Contact or similar).</li><li>Proficiency with Google Workspace (Docs, Sheets, Slides) and Gmail.</li><li>Working knowledge of Adobe tools and Canva for basic design and asset creation.</li><li>Ability to analyze data and report insights using Salesforce (or similar ATS/CRM) and vendor sources.</li><li><b>WFH Set‑Up:</b><ul><li>Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and above.</li><li>Internet speed of at least 40 Mbps.</li><li>Headset with an extended mic that has noise cancellation and a webcam.</li><li>Back‑up computer and internet connection.</li><li>Quiet, dedicated workspace at home.</li></ul></li></ul><h3>Your Superpowers</h3><ul><li>Technical: Social media scheduling and content calendars; Canva/Adobe (Illustrator, InDesign, Photoshop); Constant Contact (or similar ESP); Salesforce/ATS reporting; SEO keyword and competitor research; LinkedIn Jobs/job slot management; form builders.</li><li>Operational: Project and deadline management, prioritization, process building, and documentation.</li><li>Communication: Clear copywriting and stakeholder updates; strong written and verbal skills.</li><li>Personal: Detail‑oriented, organized, proactive problem‑solver, team‑oriented leader who can both strategize and execute in a fast‑paced environment.</li></ul><h3>You should apply if…</h3><ul><li>You thrive in a mission‑driven, fast‑moving environment and enjoy owning projects from brief to launch.</li><li>You balance creativity with data, using insights to refine content, campaigns, and channel performance.</li><li>You’re collaborative, resourceful, and comfortable coordinating across recruiting, operations, and leadership.</li><li>You care about doing well by doing good—and believe great marketing helps great clinicians serve more patients.</li></ul><h3>Work Setup</h3><ul><li>Remote position.</li><li>Must have a reliable internet connection and a quiet workspace.</li><li>Requ