Product Owner (UI/UX Focus) – Pulr

Growth Product Owner (Social Commerce) – PulrRole OverviewPulr is building a next-generation social commerce platform where creators, brands, and users connect through content and transactions.We are looking for a Growth Product Owner who can drive:ConversionThis is not a traditional Product Owner role.You will be responsible for turning user behavior into revenue, optimizing the full funnel from content → product → purchase .What You Will Own1. Product Growth & RevenueOwn and optimize the full conversion funnel:Drive GMV, conversion rate, and user retentionIdentify and fix drop-offs across the user journeyDesign and execute growth experiments (A/B testing, pricing, UX improvements)2. Marketplace DynamicsUnderstand and balance the 3 sides of Pulr:CreatorsBrandsUsersImprove:Purchase behaviorBuild features that increase transaction volume and engagement3. Product OwnershipDefine and own the product roadmapWrite clear product requirements (PRDs, user stories)Prioritize features based on business impact (not just delivery)Work closely with engineering to ship fast and iterate4. UX & Conversion OptimizationDesign and improve user journeys , not just screensCollaborate on UI/UX (you should be comfortable working hands‑on when needed)Focus on:Reducing frictionIncreasing trustImproving checkout experience5. Data-Driven Decision MakingUse analytics to:Identify bottlenecksMeasure feature impactDefine and track key metrics:Conversion rateCAC / LTVRetentionGMV6. Technical & Integration OversightWork with developers on:APIsPayment flowsThird‑party integrations (payments, analytics, cloud)Ensure scalability and cost efficiencyWhat We Are Looking ForMust‑HaveExperience building or scaling:Marketplace, e-commerce, or social platformsStrong understanding of:Growth metricsRevenue growthExperience working closely with engineering teamsNice to HaveExperience in creator economy / social commerceExperience with payment systems or checkout flowsFamiliarity with tools like Figma, analytics platforms, and A/B testing toolsWhat This Role Is NOTNot a delivery‑only Product OwnerThis is a builder role focused on growth and business impactKPIsConversion rate improvementGMV growthSpeed of iterationWhy Join PulrBuild a product at the intersection of content, commerce, and creatorsHigh ownership and direct impact on revenueFast‑moving environment with real decision‑making powerWe’re not looking for someone to manage a backlog — we’re looking for someone to grow a business through product.#J-18808-Ljbffr