Marketing Product Analyst - UAE Nationals ONLY

The Marketing Product Analyst is an entry level position responsible for assisting in the development of product plans, strategies and tactics in coordination with the Product Management team. The overall objective of this role is to coordinate the promotion of products to develop new markets, increase share of market and obtain competitive position.ResponsibilitiesPartner with Product Management in monitoring strategic marketing programs, strategic program roadmaps, program development, program/product launches, and program marketing to gain maximum benefit from each program/product and deliver on client value propositionsDeploy profitable marketing strategies, implement key growth initiatives, and maintain current market intelligence on overall industry verticals and competitorsEnsure successful execution against functional strategies for a business or product requiring coordination and integration across teams/business units, as well as execute marketing plan that spans product, brand, acquisition, customer, and retention to improve performance, brand preference, and client engagementUtilize specialty knowledge to review, analyze, and develop beyond existing solutionsContribute to day-to-day product marketing for core products including program delivery, client experience, and client communications strategy, as well as provide input into project plans and program affecting job family/function within a region/businessImplement client value propositions, positioning, segmentation, pricing, targeting, channel strategies, and competitive differentiation to achieve preferred status as a partner to Citi clientsCollect client and competitor market research, develop a product innovation roadmap and assist Marketing Product Managers in overseeing all aspects of program life cycle management including market demands, technology trends, and competitive fieldAppropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.QualificationsRelevant experience preferredWorking knowledge of tools related to product management, program management, and marketingKnowledge of business and internal/external resourcesAbility to collaborate especially with internal/external partners on delivery of client-facing solutionsConsistently demonstrates clear and concise written and verbal communicationAbility to apply client mindset to shape solutionsAbility to influenceEducationBachelor’s degree/University degree or equivalent experienceCiti is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi.View Citi’s EEO Policy Statement and the Know Your Rights poster.#J-18808-Ljbffr