Marketing Executive (Shipping/ Logistics)

Black & Grey HR is seeking a Marketing Executive for one of our clients. The role will focus on managing digital presence, driving employer branding initiatives, generating qualified leads, and supporting overall marketing activities across all branches and projects.The ideal candidate will bring strong digital marketing experience, hands-on expertise in social media management, lead generation, and content creation, along with the ability to coordinate cross-functionally and deliver measurable marketing outcomes.- Plan and execute a structured monthly marketing calendar aligned with business priorities.- Manage social media platforms (LinkedIn, Instagram, Facebook) with 12–16 posts/month.- Drive employer branding initiatives highlighting employees, culture, and achievements.- Execute digital lead generation campaigns (social media, email, inbound).- Conduct outreach, maintain lead tracker, and coordinate with Sales on conversions.- Design marketing collaterals (flyers, brochures, presentations, creatives).- Ensure brand consistency across all channels and materials.- Update website content regularly and implement SEO best practices.- Monitor website and social media performance (traffic, engagement, conversions).- Prepare monthly marketing reports with insights and recommendations.- Support events, campaigns, and internal communications.- Coordinate with HR, Operations, and Sales for content and branding initiatives.- Develop campaigns for new services, market expansion, and vertical promotions.- Maintain a structured digital asset repository.- Recommend automation tools and track marketing ROI.- Monitor competitors and suggest improvements.- Maintain timely response to social media inquiries (24–48 hours).- Execute marketing strategy aligned with our client’s business goals and Vision 2030.- Build and manage UAE & GCC customer database in coordination with Sales.- Support newsletters, regional campaigns, and stakeholder communications.Requirements- Bachelor’s degree in Marketing, Business Administration, or a related field- Demonstrated experience in a marketing role (Executive/Assistant level) within the shipping or logistics industry, with a solid understanding of industry dynamics- Strong LinkedIn & digital marketing knowledge- Lead generation & outreach expertise- Basic SEO understanding- Canva/design skills- Analytical & reporting ability- Strong communication and coordination skillsBenefits- Attractive salary +Benefits#J-18808-Ljbffr