Marketing Executive

KEY RESPONSIBILITIESSocial Media ManagementDevelop implement and manage comprehensive social media strategies that align with the resorts brand identity and business objectives.Create and curate high quality engaging content including imagery video and copy for platforms such as Instagram Facebook LinkedIn TikTok and more.Monitor analyze and report on social media performance metrics offering actionable insights to optimize campaigns and maximize ROI.Actively engage with online audiences by responding promptly to comments messages and reviews to foster a vibrant digital community.Collaborate with crossfunctional teams to promote key resort events offers and services effectively.Content Creation & Marketing SupportCoordinate professional photo and video shoots with internal teams and external vendors ensuring all content adheres to Anantaras brand standardsSupport the creation of both digital and print marketing assets including newsletters flyers promotional materials and advertisements.Contribute to written communications such as blog posts press releases and guest messaging that highlight the resorts unique experiences and offeringsCampaign CoordinationAssist in the planning and evaluation of multichannel marketing campaigns including social media email and strategic partnerships.Support influencer marketing efforts press visits and brand collaborations aimed at boosting brand visibility and engagement.Ensure cohesive branding and messaging across all platforms and promotional activities.Administrative SupportMaintain and update the marketing content calendar ensuring timely planning and rollout of all initiatives.Process purchase requests track supplier invoices and liaise with the Finance team to ensure timely approvals and payments.Organize internal and external marketing meetings prepare agendas record meeting minutes and follow up on key action items.Systematically manage and archive marketing assets and files for streamlined access and usage.Analytics & ReportingMonitor digital analytics across the website social platforms and marketing campaigns to identify patterns and areas for growth.Compile and present detailed monthly performance reports outlining KPIs insights and recommendations for continuous improvement.Qualifications and RequirementsBachelors degree in Marketing Communications Business Administration or a related field.2 years of experience in social media management content creation or marketing coordination preferably in the hospitality industry.Proficiency in social media platforms and management tools (e.g. Meta Business Suite SproutSocial).Proficiency in Microsoft Office Suite (Word Excel PowerPoint) and basic graphic design tools (e.g. Canva Adobe Creative Suite) is a plus.Excellent communication and organizational skills.Strong administrative skills with attention to detail and the ability to manage multiple priorities.Ability to work independently multitask and meet deadlines in a fast paced environment.Strong analytical skills and familiarity with social media metrics and reporting tools.Remote Work: NoEmployment Type: Fulltime#J-18808-Ljbffr