Marketing Director

Key ResponsibilitiesStrategic LeadershipDevelop and execute a comprehensive marketing strategy aligned with company objectives.Drive brand awareness, positioning, and market differentiation for KAYE & CO.Oversee all marketing channels – digital, social, offline, and PR.Digital Marketing & Lead GenerationLead performance marketing campaigns (Google Ads, Meta, TikTok, LinkedIn) to drive qualified leads.Optimize SEO, SEM, and AEO strategies to enhance online presence.Oversee marketing automation, CRM integration, and reporting dashboards.Brand & ContentStrengthen the company’s visual identity and brand guidelines.Supervise creation of engaging video, social, and written content tailored to investors and buyers (local & international).Manage influencer and partnership collaborations to expand reach.Team & Budget ManagementLead, mentor, and expand the marketing team.Manage agency/vendor relationships and negotiate contracts.Own and optimize the marketing budget with a clear ROI focus.Market Intelligence & InnovationStay ahead of Dubai real estate and global property trends.Innovate with new platforms (AI, programmatic advertising, automation).Leverage data-driven insights for campaign optimization and strategic decisions.Qualifications & ExperienceBachelor’s degree in Marketing, Business, or related field (Master’s preferred).Minimum 8–10 years’ marketing experience, with at least 5 years in a leadership role within Dubai’s real estate or luxury sector.Proven track record in real estate lead generation and brand building.Strong expertise in digital advertising platforms, SEO/SEM, and marketing analytics.Experience managing multi-million AED budgets with demonstrable ROI.Excellent communication and leadership skills with a global mindset.What We OfferCompetitive compensation package with performance incentives.Opportunity to shape the marketing direction of a premium real estate brand.Collaborative, innovative, and growth-driven work environment.Exposure to Dubai’s luxury property market and international investor network.#J-18808-Ljbffr