Marketing Copywriter

<div><p>A well‑established and highly respected organisation in the UAE education sector is seeking an experienced<b>Marketing Copywriter</b>to join its in‑house communications and marketing function.</p><p>This role sits within a central content and media team and plays a key part in shaping brand perception, driving engagement, and supporting strategic institutional initiatives through high‑quality written content.</p><h3>The role</h3><p>You will be responsible for creating compelling, brand‑aligned content across a wide range of channels including websites, campaigns, digital platforms, print materials, speeches, and editorial pieces. The position requires a strong balance of creativity, strategic thinking, and attention to detail, with close collaboration across design, social media, and media relations teams.</p><h3>Key responsibilities</h3><ul><li>Develop engaging marketing and campaign copy across digital and offline channels</li><li>Write long‑form content including feature articles, thought leadership pieces, and institutional messaging</li><li>Ensure content is SEO‑optimised and aligned with best practices</li><li>Maintain a consistent brand tone while adapting messaging for different audiences and platforms</li><li>Collaborate with designers, videographers, and translators to ensure cohesive and culturally appropriate communications</li><li>Support strategic initiatives such as reputation building, research promotion, and stakeholder engagement</li></ul><h3>About you</h3><ul><li>Bachelor’s degree in Marketing, Communications, Journalism, English, or a related field</li><li>Minimum 5 years’ experience in marketing copywriting or content development</li><li>Exceptional English writing, editing, and proofreading skills</li><li>Fluency in Arabic is essential</li><li>Strong understanding of SEO and content optimisation</li><li>Comfortable managing multiple projects in a fast‑paced environment</li><li>Experience within education or large, complex organisations is an advantage</li></ul><p>Salary: Up to AED 15k</p><p>To apply for this role, please submit a copy of your CV.</p></div>#J-18808-Ljbffr