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Manager - Media Planner

Publicisgroupe

Riyadh, Saudi ArabiaAED 8,000-20,000/moSAR 8.2K-20.4K/moToday
Saudi ArabiaSales & MarketingFull Time

Skills Required

GitExcelProject ManagementErpCommunication

Job Description

Company descriptionSpark Foundry is a global media agency brand within Publicis Media, a key division of Publicis Groupe. Spark Foundry harnesses a startup spirit with a powerhouse soul by combining an entrepreneurial, innovative business approach with the resources, capabilities, and marketplace reach of Publicis Media, Ad Age’s 2023 “Agency Network of the Year.” The agency leverages best-in‑class industry talent in over 50 countries across the world, including the USA, UK, MENA, Poland, Australia, and China. Spark Foundry has received numerous industry accolades, including Ad Age's 2022 "Media Agency of the Year,” Adweek's 2022 "U.S. Media Agency of the Year,” and a shortlist for Campaign US’s 2023 “Media Agency of the Year.”OverviewTechnical & Product"Ability to comprehend a client's requirements, pose appropriate inquiries, and devise a plan for utilizing media outlets (including creating a media plan and offering suggestions) in accordance with the client's goals.Strong analytical skills and ability to interpret data and market researchStrong grasp of industry trends and best practicesAbility to work on MS Office 365 software suite (Word, Excel, PowerPoint, Teams, etc..)In-depth knowledge of and experience with various media planning and buying tools and platforms, such as Z/X Plan, Statex, Global web Index(GWI), Euromonitor, World Advertising Research Center (WARC), Similar Web, etc..In-depth knowledge of various industry digital planning tools such as DV360, Google Ads, Meta Business Manager, Snap Chat Ads Manager, Twitter Ads Manager, TikTok Ads ManagerFamiliar with and able to describe the characteristics and advantages of the Group's various products and services.Knowledge of digital media and emerging technologiesGood commercial acumen, able to understand the importance of driving ROI for both business partners and agency whilst being both efficient and effectiveDevelopment of sound channel strategy and activation in line with the communication planDevelopment and ownership of projects related to: Media Strategy, Consumer Insights Analysis, Identification of business challenges facing the client, Competitive Landscape Analysis, Media selection, Maximizing cost-efficiency, Timing and laydown, Budget levels by market etc.Ownership and oversight of all output from the executives/admin to ensure accuracy of the documents shared internally and externallyResponsible for efficient/accurate admin for the group."Business Acumen & Operational EfficiencyDeep understanding of the advertising and media industry and the role of media planning within itProven ability to manage multiple projects, clients, and stakeholdersStrong project management skills, ability to prioritize, meet deadlines, and work under pressureKnowledge of how to measure ROI from media planAbility to manage internal teams and external vendors and agenciesQuality control and adjustments if required - in this role Media Manager takes full responsibility on output of Media Executives & Media PlannersConduct regular presentations to clients keeping them informed of all relevant media trends and developmentStrong grasp of & ability to develop channel-specific strategies, media plans and reports across both Offline & Online ChannelsStrong media knowledge of the market, consumer, and media research availableA thorough knowledge of the media marketplace and opportunities available and build constructive relationships with key media owners where relevant.Innovative & Analytical MindsetAbility to think strategically, creatively, and analytically.Proven ability to identify new opportunities and develop effective solutions.Strong communication and negotiation skills.Ability to innovate and improve current processes.ResponsibilitiesLead the development and execution of media plans across multiple clients and industries, taking into account both the client's and the agency's key performance indicators.Collaborate with cross-functional teams to develop and execute effective media strategies.Manage day-to-day client relationships and communications, including ongoing communication and relationship building to improve client satisfaction and grow their business.Mentor and guide junior planning team members.Identify new business opportunities and generate leads.Represent the company in client and industry meetings and presentations.Contribute to the overall business and strategic direction of the media planning team.Play a role in shaping the overall direction and success of the media planning team.Drive growth in various assigned areas of focus, utilizing cross-functional synergies to improve efficiency and support the client's broader goals.Oversee the development and implementation of media strategies, including day-to-day operations.Effectively manage resources and work to enhance the skills and capabilities of team members through mentoring and training.Foster a strong partnerships with clients through effective communication and relevant advice.Develop