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Head of content - EdTech (French fluent )
Paradox
Dubai, UAEAED 18,000-50,000/moToday
UAECreative & DesignFull Time
Skills Required
ExcelLeadershipEnglish
Job Description
OverviewWhat if your next playground was transforming a massive Personal Brand ecosystem into a global, iconic Company Brand? What about challenging the status quo of an entire industry and building a brand you can be proud of, and that will help millions of people?We’re not looking for a "Social Media Manager" to follow a calendar. We’re looking for a Head of Content (Brand & Content).Someone who understands that to win today, you don't just need "content", you need a Movement. You will have the freedom to propose bold, unconventional concepts and the resources to bring them to life immediately.We need a strategist who will bridge the gap between David Laroche’s personal influence and Paradox’s institutional power.A Brand Architect, capable of orchestrating a complex dual-strategy: scaling a personal brand while simultaneously building a standalone Company Brand that outlasts its founder.A Creative Disruptor, you hate "best practices" because they lead to average results. You constantly hunt for the "Purple Cow", the angle, the format, or the story that no one else is daring to tell.A "Doer" with Taste, you don't just float ideas in a meeting room. You script them, you drive them, and you ship them.This is a full-time position, carried out remotely or from our offices in Dubai or Lisbon. French and English fluency is required.About ParadoxWHAT WE DOAt Paradox, we are convinced that greatness is trainable. We want to empower people at scale, by leveraging cutting edge technologies like AI, and crafting user experiences with outstanding aesthetics.We do that by merging:Human Intelligence (coaches, peers, and mentors)Structured Intelligence (protocols, mental models, rituals)Technological Intelligence (AI personalization, feedback loops, adaptive journeys)To create one seamless ecosystem: Paradox OS.Our BeliefsWe believe self-help is broken. Most learning platforms are used the same way: consuming generic theories, getting quick highs, ending with no real change.At Paradox, we believe people deserve more. More than content. More than motivation. They deserve a system that knows them, one that adapts, challenges, and grows with them.We believe that every human learns differently, and that technology can do more than entertain or save time. It can translate insight into transformation, through AI personalization, lean experimentation, and deep psychological understanding.Because learning shouldn’t just make you feel inspired for a day, it should change how you live, think, and create.Our VisionAt Paradox, we want to re-invent how people grow. We do not build another course or coaching app but the Operating System for Greatness.Founded by David Laroche, a creator followed by over 2 million people, Paradox aims to build something that will live beyond any individual for decades to come.Our ambition is to compete with players like Mindvalley, but with a sharper vision and grounded protocols for achievers, people who want more for their life, refusing mediocrity.We bring together designers, tech, coaches, and filmmakers to create learning experiences that are cinematic, precise, and effective. We move fast, aim high, and hold ourselves to the standards of Apple, Spotify, and MasterClass. No fluff, focused on meaningful impact. While others hide their numbers, we want to let our results speak loudly for us. Get obsessed with transforming our clients’ lives and let those transformations be our marketing.And that’s where you come in.YOUR MISSIONTransform a "Personal Brand" into a "Top-Tier Media".You lead the Content Factory not by administrative management, but by creative authority. Your goal is to produce content that is so good, unique, and aligned with our values that it makes our competitors look outdated.YOUR 4 MAJOR RESPONSIBILITIESArchitect the "Dual-Brand" StrategyBuild a symbiotic strategy where David Laroche’s personal brand and Paradox’s company brand reinforce each other without cannibalization.Propose radical new formats (documentaries, reality shows, conceptual shorts) that shatter the boring codes of the "Self-Help" industry.Define distinct editorial lines for each platform: Depth & Search for YouTube, Aesthetic & Vibe for Instagram, and Authority & Authenticity for LinkedIn.Radical Concepting & End-to-End DeliveryTake responsibility for the entire production chain by writing hooks, storyboarding the narrative, and ensuring the final cut matches the vision.Deliver what you pitch: if your concept requires a motion designer, a drone operator, or a niche expert, you find them, hire them, and onboard them.Treat David as the "Actor" on set: ensure scripts, set, and direction are flawless so he can perform with minimal mental load, trusting you to handle every detail.Command the Content FactoryTake full leadership of the internal content team by setting tempo, culture, and standards of excellence.Provide high-level artistic direction and act as the final quality check; nothing gets published unless it meets
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