Field Marketing Lead

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.Job CategoryMarketing & CommunicationsAbout SalesforceSalesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we’re looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce’s core values at the heart of it all.Ready to level‑up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.We are seeking a dynamic and result‑driven Marketing Lead to join our team in Middle East. The Field Marketing Lead, UAE, is accountable for the planning, coordination and delivery of targeted industry and program, campaign and activity initiatives within UAE and the delivery of marketing KPIs.In this role you will collaborate with sales teams to identify key industries and top accounts and drive engagement. You will be responsible for developing and implementing tailored marketing plans that effectively target key industries and top accounts across UAE, enhancing brand visibility and driving growth.You will create personalised marketing programs for top accounts, ensuring targeted strategies that foster strong relationships and drive meaningful engagement. You will work closely and collaboratively with the rest of Middle East, EMEA and Global marketing teams, with sales leadership, their teams and other stakeholders to deliver your goals. You will report on key metrics and deliver insights to stakeholders regarding campaign performance.Primary ResponsibilitiesCollaborate closely with sales teams to identify key industries and accounts and align marketing efforts.Plan and execute key industry events to engage target audiences and generate leads.Develop and implement top‑account strategies and programs to target high‑value accounts and drive engagement across the Middle East region.Deliver on marketing KPIs and be able to articulate marketing’s impact on business goals – primarily Marketing Driven Pipeline (MDP) and Marketing Matured ACV (MMA).Effectively manage budget and resources to optimise impact for the business.Personal AttributesMarketing lead with 6+ years marketing experience in industry, ABM marketing.Strong and effective communicator and collaborator across all levels of the organisation, building meaningful and trusted relationships.Strong written and verbal communication in Arabic and English.Excellent organizational and project management skills.Strong situational awareness and tact, proactively addressing challenging problems, proposing solutions, and driving resolution with a high degree of initiative.Highly driven with an execution focus, willing to go the extra mile with a strong work ethic, ambitious, self‑directed and resourceful.Strong understanding of (or ability to quickly understand) company, customer, messaging, and product fundamentals as well as industry trends.Unleash Your PotentialWhen you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future – but to redefine what’s possible – for yourself, for AI, and the world.AccommodationsIf you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates’ resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt‑out options.Posting StatementSalesforce is an equal‑opportunity employer and maintains a policy of non‑discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability