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E-Commerce Organic Growth & Content Strategist (Marketing / Social Media / AI Content)
BRANDINOVA
Dubai, UAEAED 6,000-18,000/moToday
UAESales & MarketingFull Time
Skills Required
GitExcelAgileSeoCommunication
Job Description
We are a fast-growing international e-commerce company operating multiple consumer product brands in the US and Europe. Our focus is on delivering high-quality products, exceptional customer experience, and strong digital storytelling supported by data-driven marketing.We sell through Shopify, Amazon FBA, and global online channels, with a remote, agile team that values creativity, ownership, and long-term collaboration.We are now hiring an E-Commerce Organic Growth & Content Strategist to lead our organic marketing efforts across social media, SEO, and AI-powered content creation.In this role, you will be responsible for growing our audience, increasing brand visibility, and producing engaging content that drives traffic, trust, and conversions. You will work directly with the founder and play a key role in shaping our long-term marketing strategy.TasksContent Creation & StrategyPlan, create, and publish daily/weekly content across Instagram, TikTok, Facebook, X, Pinterest, LinkedIn.Produce short-form video scripts, hooks, story-based content, and carousel posts.Repurpose long-form content into multiple short pieces optimized for each platform.Use AI tools (ChatGPT, CapCut, image generators, research tools) to scale content production.Organic Growth & Social Media ManagementDevelop an organic growth strategy to increase reach, engagement, and followers.Identify trends, viral topics, and opportunities in our niche.Manage posting schedules, community engagement, and comment interactions.Analyze competitors and propose new content angles to outperform them.SEO & Website ContentPerform keyword research + propose SEO topics for blogs and landing pages.Write or coordinate SEO-optimized articles to drive organic traffic.Optimize on-page SEO for existing pages (titles, meta descriptions, structure).Analytics & Growth OptimizationTrack content performance across all channels.Provide weekly insights and recommendations based on analytics.Test new formats, hooks, creative angles, and posting strategies.Continuously improve reach, CTR, watch time, and conversions.Collaboration & Project CoordinationWork closely with the founder on creative direction, brand voice, and growth priorities.Coordinate with video editors, designers, and influencers when needed.Manage a content calendar to plan upcoming campaigns and topics.Maintain brand consistency across all platforms and deliverables.Innovation & ExperimentationExplore new platforms, formats, and AI workflows to improve efficiency.Propose new marketing ideas, angles, and growth experiments.Stay updated on social media algorithms and emerging trends.RequirementsCore SkillsStrong experience in content creation for social media (Reels, TikTok, short-form videos, carousels).Excellent copywriting skills: hooks, storytelling, scripts, captions.Solid understanding of social media algorithms and organic growth strategies.Experience in e-commerce marketing (Shopify, Amazon, or DTC brands).Ability to use AI tools (ChatGPT, CapCut, Canva, image generators Freepik, nanobanana...) to enhance productivity.Good knowledge of SEO fundamentals, keywords, and on-page optimization.Technical & Analytical AbilitiesAbility to analyze content performance and make data-driven decisions.Strong research skills for topics, trends, and competitor analysis.Comfortable working with analytics tools (Meta Insights, TikTok Analytics, Google Analytics, SEO tools).Soft SkillsCreative mindset with a strong eye for trends and visuals.Highly organized, autonomous, and able to manage multiple platforms.Proactive attitude with the ability to propose new ideas and improvements.Strong communication skills and ability to work directly with the founder.Adaptability, curiosity, and willingness to learn new tools and workflows.Bonus Skills (Nice to Have)Basic video editing skills (CapCut/Premiere).Familiarity with influencer coordination and UGC workflows.Experience writing long-form SEO articles.Previous work in a fast-growing startup or e-commerce environment.BenefitsBenefitsWork From Anywhere – Fully remote role with flexible hours.Performance Bonuses – Earn additional compensation based on growth results and content performance.Long-Term Position – Opportunity to grow with the company and take on more strategic responsibility over time.Creative Freedom – Bring your own ideas, test new formats, and influence the brand’s content direction.Direct Collaboration With the Founder – Fast decision-making, high learning curve, and clear feedback loops.Stable, Fast-Growing Environment – Join an international e-commerce company with multiple brands and global reach.Skill Development – Access to AI tools, marketing frameworks, and continuous learning opportunities.Ownership & Autonomy – Take full responsibility for the content strategy and see your impact directly.If you believe you’re a great fit for this role and want to grow inside a fast-moving international e-commerce company, we’d love to hear from you.Please submit you
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