Digital marketing specialist

Job TitleDigital Marketing SpecialistIndustry:Real EstateJob SummaryWe are looking for a results-driven Digital Marketing Specialist with experience in the real estate sector. The candidate will be responsible for planning, executing, and optimising digital campaigns to generate quality leads, improve brand visibility, and support sales objectives.Key ResponsibilitiesPlan and manage digital marketing campaigns across Google, Meta (Facebook & Instagram), Linked In, and property portalsGenerate and optimize real estate leads (sales & leasing)Manage social media accounts and paid adsCreate and optimize content for websites, landing pages, and listingsMonitor campaign performance, analytics, and ROICoordinate with sales team to improve lead conversionManage SEO, SEM, and email marketing campaignsRequirementsBachelor’s degree in Marketing, Business, or related field2–4 years of digital marketing experience (real estate preferred)Strong knowledge of Google Ads, Meta Ads, SEO, and analytics toolsExperience with CRM and lead management systemsStrong communication and analytical skills