Digital Marketing Specialist | Gaming Focus (MENA Region)

Digital Marketing Specialist | Gaming Focus (MENA Region)Digital Marketing Specialist | Gaming Focus (MENA Region)Key Requirements & Profile for Digital Marketing Specialist at FinitX1. Gaming & Specialized Digital Marketing ExpertiseStrong, proven experience in marketing gaming projects, including executing campaigns for mobile, PC, or console games.In-depth knowledge and hands‑on experience in Performance Marketing:Designing, executing, managing, and optimizing paid campaigns for User Acquisition (UA).Familiarity with gaming‑specific and general digital advertising platforms.Expertise in App Store Optimization (ASO):Improving visibility and ranking of games in app stores (e.g., Google Play Store , Apple App Store ).Analysis of keywords, optimization of descriptions, screenshots, and icons.Proficiency in User Acquisition (UA) Management:Strategizing and implementing new user acquisition campaigns.Analyzing the ROI (Return on Investment) of campaigns.Experience in Email Marketing:Designing and executing email campaigns for user retention, re‑engagement, and community building.Familiarity and expertise in Web SEO:Improving search engine rankings for gaming‑related or corporate websites.2. International & Regional (MENA) Marketing ExperienceFull professional fluency in English (reading, writing, speaking, comprehension).Full professional fluency in Arabic (reading, writing, speaking, comprehension), crucial for regional communications and market research.3. General Skills & MindsetExcellent negotiation skills: Ability to negotiate partnerships, collaborations, and project deals (experience with AI solutions‑related negotiations is a plus).Results‑oriented mindset: Strong focus on achieving measurable goals and tangible outcomes.Learning potential and adaptability: Willingness and ability to quickly learn and contribute to other marketing areas within FinitX (e.g., AI solutions and startup marketing).Job SpecificationsJob Category: Digital MarketingJob Type: Full TimeJob Location: Dubai, United Arab Emirates#J-18808-Ljbffr