CCD Executive

Channel & Category StrategyDevelop and lead channel and category strategies to deliver profitable volume growthDefine channel-specific priorities, assortment, and go-to-market approachesCommercial & Annual Planning (ICP / 12Q)Lead the development of Integrated Commercial Plans (ICP) and 12Q cyclesBuild channel and brand activity calendars, aligned with growth prioritiesRevenue Growth Management (RGM)Support the RGM agenda including pricing, promotions, and Gross-to-Net optimizationIdentify opportunities to improve promo efficiency and price-pack architectureForecasting & Business PerformanceSupport NPD forecasting and go-to-market readinessLead monthly performance reviews, identifying gaps and corrective actionsPartner with Market Heads on Business Planning cyclesExecution Excellence & In-Market ImpactDrive strong execution of channel and trade marketing initiatives in partnership with Sales embedding Perfect Store principles (MSL, SOS, planograms) across channelsA&P Ownership & Trade Spend GovernanceOwn end-to-end A&P planning and management, ensuring alignment with brand and channel priorities. Enforce rigorous governance (pre-evaluation, approval, and ROI tracking) and continuously optimize investments for maximum impactPartner with Sales on trade spend planning, ensuring alignment with channel strategies and ICP priorities#J-18808-Ljbffr