Associate Product Manager – Integrations

About SiFiSiFi (Simplified Financial Solutions) is a spend management platform for businesses. SiFi helps companies manage corporate spending end-to-end—bringing together corporate cards, expense management, bill payments, and accounting automation into one platform. SiFi gives finance teams real-time visibility and control over spend, while reducing manual work through automation and integrations with accounting systems. Today, SiFi serves thousands of businesses across startups, SMEs, and enterprises, and is rapidly growing as part of the evolving fin-tech ecosystem in the Middle East. At its core, SiFi exists to simplify finance operations so businesses can focus on growth instead of manual processes.About The RoleWe’re hiring an Associate Product Manager (APM) to join our Integrations Squad, focused on building and improving accounting integrations. This is a junior, entry-level product role designed for someone early in their career. You’ll work closely with experienced product managers and engineers to learn how to build integrations and ship impactful features. You won’t be expected to have all the answers, but you will be expected to learn quickly, take ownership of small problems, and grow into larger responsibilities over time.Key ResponsibilitiesSupport product discovery by gathering insights from customer conversations, support tickets, and internal feedbackRegularly engage with customers (finance teams, accountants, and operators) to understand their workflows and pain pointsAssist in creating clear, user-friendly documentation, including help articles and integration guidesHelp plan and run training sessions and demos for internal teams (support, sales) and customersWork closely with senior product managers to execute on defined priorities and featuresYour focus will be on learning the domain, understanding users deeply, and delivering high-quality execution. Over time, you’ll build the context and skills needed to take on broader product ownership.RequirementsMust-Haves:Conduct user interviews and gather feedback to surface unmet needsSynthesize insights from customer calls, support data, and usage patternsHelp define and prioritize problems worth solvingbefore jumping to solutionsCollaborate on opportunity sizing and validating assumptions earlyDevelop an understanding of how integrations work (APIs, data syncing, workflows)Learn how accounting systems handle data like invoices, payments, and ledgersHelp investigate and troubleshoot integration issuesReview support tickets and identify common issuesJoin customer calls or internal discussions to understand real problemsHelp document workflows and common edge casesWork with product managers, engineers, design, and support teamsCommunicate updates clearly and ask questions when things are unclearStay organized and follow through on assigned tasks1–2 years of experience (product, engineering, consulting, or fresh graduate with relevant internships)Exposure to APIs, integrations, or SaaS productsStrong problem-solving and willingness to learnGood communication and ability to ask clear questionsAttention to detail and ability to follow throughNice-to-Haves:Basic understanding of accounting conceptsFamiliarity with tools like Postman, Excel/Sheets, or SQLPrevious internship in a startup or tech environmentFluency in speaking and writing in ArabicBenefits:Be part of a fast-growing fin-tech startup in the MENA regionWork on real financial workflows used by thousands of businessesGain exposure to product, engineering, and finance domains early in your careerGrow quickly into a full Product Manager role#J-18808-Ljbffr