VP of Design & Brand Image (Fashion Brand)

As the most senior creative lead, you will define and evolve high level design strategy for Tailor & Finch, overseeing the end-to-end journey from concept sketches to market-ready collections. You will balance artistic innovation with commercial viability, ensuring every garment reflects our premium brand identity while leading the styling for all major visual campaigns.Job Responsibilities will include:Set the seasonal creative direction, color palettes, and the approved themes that align with the brand’s long-term strategic growth.Lead the design process for all women’s apparel, ensuring technical packs are precise and silhouettes maintain our signature effortless elegance.Source high-quality, sustainable materials and stay ahead of global fashion shifts to ensure collections are both contemporary and timeless.Direct the styling for all lookbooks, e-commerce shoots, and social media content to ensure a cohesive and aspirational brand story.Collaborate closely with manufacturers to oversee sampling and quality control, ensuring the final product matches the creative intent.Analyze customer feedback and sales data to refine designs, ensuring the collection meets the needs of the high-achieving professional woman.Act as the creative face of the brand for high-level networking, press opportunities, and major industry events.Key Skills and Qualifications Required:Must have a bachelor’s degree in arts / design or relevant discipline.Must have 12+ years of experience in women’s fashion design, with a proven track record of launching successful collections in the premium or contemporary segment.Expert proficiency in Adobe Creative Suite (Illustrator/Photoshop) and a deep understanding of garment construction, draping, and textile science.An exceptional eye for editorial styling and the ability to translate a design concept into a compelling visual narrative for digital platforms.Strong business acumen with the ability to manage design budgets and timelines without compromising on the brand’s creative integrity.#J-18808-Ljbffr