VP - Cards Product

Job SummaryTo manage the Credit and Debit Card product portfolio, driving customer value, revenue growth, and digital innovation. The role involves end-to-end product ownership including strategy, development, performance management, and cross-functional execution, in alignment with business goals and regulatory expectations.Experience5–10 years in Retail Banking or Payment Cards, with at least 3 years in a product management roleExperience with card schemes (Visa/MasterCard), processors, and digital enablers preferredSkillsStrong understanding of card product economics and lifecycleAnalytical thinking and data-driven decision makingSolid project management and execution skillsEffective collaboration with cross-functional teamsKnowledge of emerging trends in digital payments and customer experienceMandatory Professional Certifications & LicensesCards acquisition and activation rateUsage growth (spend per card / transaction frequency)Product-level profitability and cost controlDigital adoption and self-service penetrationMain AccountabilitiesProduct Ownership & Strategy: Own the cards product roadmap – across Credit, Debit, and Prepaid segments; drive product positioning and value proposition across customer segments; benchmark against market offerings and proactively identify opportunities for innovation and differentiation.Portfolio & P&L Management: Monitor and manage key performance metrics: acquisition, activation, usage, attrition, profitability, NCLs; optimize fee income, interchange revenue, rewards cost, and lifecycle profitability; collaborate with Finance to ensure accurate product P&L reporting and forecasting.Product Development & Enhancement: Work with internal and external partners (e.g., Visa, Mastercard, fintechs) to develop new propositions, features, and benefits; lead initiatives such as co-branded cards, digital issuance, tokenization, tap-to-pay, and loyalty integration; ensure timely implementation of new product features, campaigns, and pricing changes.Customer Experience & Digital Integration: Enhance the end-to-end cardholder journey – from application to usage and servicing; collaborate with Digital Banking to embed card services into mobile/internet channels; support instant issuance, digital onboarding, and self-service capabilities.Cross-Functional Execution: Liaise with Marketing, Operations, Risk, Compliance, Legal, IT, and Sales; support marketing campaigns, customer communications, and frontline training; address issues and gaps raised by internal stakeholders, audit, or customer feedback.Regulatory & Risk Compliance: Ensure all card products comply with regulatory, scheme, and internal governance requirements; own product documentation, SOPs, disclosures, and audit readiness; proactively identify and mitigate operational and reputational risks related to card products.Seniority levelNot ApplicableEmployment typeFull-timeJob functionProduct Management and MarketingIndustriesIT Services and IT ConsultingReferrals increase your chances of interviewing at Dicetek LLC by 2xSign in to set job alerts for “Vice President of Products” roles.Location: Abu Dhabi Emirate, United Arab Emirates#J-18808-Ljbffr