Marketing Content Lead (PMO)

OverviewJoin to apply for the Marketing Content Lead (PMO) role at VerifiedJobs.ae2 months ago Be among the first 25 applicantsResponsibilitiesReview marketing content as fit for business units, recommend content and messaging strategies for business unitsCreate marketing campaigns and programmes which will fit to business metrics of UVs, sign-ups and effective first time deposits, while ensuring timely reports of such initiativesOversee operational processes and systems to ensure they are efficient, effective, and aligned with the company's strategic goalsWork efficiently with other departments to develop and implement strategies and operations which will improve business metricsDevelop and maintain documentation of processesTrain staff on new or revised processesMonitor compliance with processes and take corrective action as neededIdentify opportunities for cost savings and process improvementsAssist in the development and implementation of company-wide initiativesParticipate in strategy meetings and provide input on operational implications of proposed strategiesPrepare reports for senior management on status of operations and progress towards objectivesQualificationsKnowledge of Web3 and/or crypto industryEssential experience in trading (which can be non-crypto) if the previous criteria is not metPassionate and talented leader and people manager, with strong brand and planning acumen, who has experience researching and planning for consumer and/or tech brands7+ years of relevant brand or product marketing experience in finance and tech spaceStrong experience and keen interest in analyzing brand, consumer, category, cultural trends and data insights to identify opportunities for the brandExperience in running integrated campaigns from strategy to execution, and end-to-end project managementExperience in forming strong working relationships with marketing counterparts in paid, owned and earned disciplines, forming the basis of trust and action to move strategies from theory to realitySee brand and strategy as a team sport, drawing upon your expertise and others' in brand, creative, digital, social, paid, owned, earned, and whatever comes nextSeniority levelMid-Senior levelEmployment typeFull-timeJob functionProject Management and Information TechnologyIndustriesInternet Publishing#J-18808-Ljbffr