Growth Lead

<div><h3><b>The Role</b></h3><p>We are hiring a<b>hands-on Growth Lead</b>to own and scale Unlayer’s global growth across developer ecosystems.</p><p>Your mandate is clear: make Unlayer the default platform developers turn to when building email, document, page, and popup creation experiences—at scale.</p><p>This is a builder’s role. You will start as an individual contributor—shaping strategy, running experiments, shipping assets, and learning directly from real developer behavior. Over time, you will scale what proves durable and repeatable.</p><p>You will work closely with the founders in a results-only environment, with full autonomy, high trust, and clear ownership.</p><h3><b>What You Will Own</b></h3><h3><b>Growth Strategy&Execution</b></h3><ul><li>Define and execute Unlayer’s growth strategy across developers, engineering leaders, and technical decision-makers.</li><li>Translate product strengths and AI capabilities into clear positioning, narratives, and distribution.</li><li>Build repeatable acquisition engines before adding headcount or spend.</li></ul><h3><b>Developer Marketing&Distribution</b></h3><ul><li>Establish Unlayer’s presence where developers discover and evaluate tools.</li><li>Ship high-quality technical content across GitHub, documentation, tutorials, templates, sample code, and programmatic SEO.</li><li>Drive visibility across Hacker News, Reddit, Stack Overflow, Discord, Slack communities, and niche ecosystems.</li></ul><h3><b>Experimentation&Leverage</b></h3><ul><li>Run continuous experiments across landing pages, onboarding, PLG loops, pricing, and messaging.</li><li>Identify unconventional and AI-native growth opportunities with asymmetric upside.</li><li>Move fast, iterate often, and decide based on signal—not perfection.</li></ul><h3><b>Community, Ecosystem&Integrations</b></h3><ul><li>Build and nurture a global developer community around Unlayer.</li><li>Launch ambassador programs, workshops, webinars, and collaborative GitHub initiatives.</li><li>Drive integrations and ecosystem partnerships that compound inbound demand and usage.</li></ul><h3><b>Who This Is For</b></h3><ul><li>A highly hands-on operator who prefers building over delegating.</li><li>Someone who understands how developers adopt tools and how platforms win ecosystems.</li><li>A growth leader comfortable operating across product, marketing, and community.</li><li>A strong experimenter with intuition for AI-enabled products and technical audiences.</li><li>Founder-level collaborator who thrives with autonomy and accountability.</li><li>Data-informed, fast-moving, and effective in ambiguous environments.</li></ul><p><b>Relevant experience may include:</b>developer-focused growth, PLG, AEO or SEO at scale, technical content, APIs/SDKs, dev tools, or AI-enabled products.</p><h3><b>What We Offer</b></h3><ul><li>Remote-first, work-from-anywhere setup.</li><li>Results-only culture built on trust and ownership.</li><li>Direct access to the founding team.</li><li>Competitive compensation.</li><li>A rare opportunity to shape growth for a global, AI-enabled developer platform used by millions.</li></ul><h3><b>What Success Looks Like (12 Months)</b></h3><ul><li>Unlayer is widely recognized across developer communities and technical ecosystems.</li><li>Organic traffic, signups, and developer activation have meaningfully scaled.</li><li>A consistent engine of technical content, integrations, and community engagement is live.</li><li>At least one repeatable, scalable acquisition channel is driving sustained growth.</li><li>Developers increasingly view Unlayer as the obvious choice for embeddable, AI-powered content creation.</li></ul><p><b>We value ownership, clarity, and real execution over polished resumes.</b></p></div>#J-18808-Ljbffr