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E-Commerce Organic Growth&Content Strategist (Marketing / Social Media / AI Content)

BRANDINOVA

Ajman, UAEAED 10,000-16,667/moToday
UAESales & MarketingFull Time

Skills Required

GitExcelAgileSeoCommunication

Job Description

<div><p>We are a fast-growing international<b>e-commerce company</b>operating multiple consumer product brands in the US and Europe. Our focus is on delivering high-quality products, exceptional customer experience, and strong digital storytelling supported by data-driven marketing.</p><p>We sell through Shopify, Amazon FBA, and global online channels, with a remote, agile team that values creativity, ownership, and long-term collaboration.</p><p>We are now hiring an<b>E-Commerce Organic Growth&Content Strategist</b>to lead our organic marketing efforts across social media, SEO, and AI-powered content creation.</p><p>In this role, you will be responsible for<b>growing our audience, increasing brand visibility, and producing engaging content</b>that drives traffic, trust, and conversions. You will work directly with the founder and play a key role in shaping our long-term marketing strategy.</p><h3>Tasks</h3><p><b>Content Creation&Strategy</b></p><ul><li>Plan, create, and publish daily/weekly content across Instagram, TikTok, Facebook, X, Pinterest, LinkedIn.</li><li>Produce short-form video scripts, hooks, story-based content, and carousel posts.</li><li>Repurpose long-form content into multiple short pieces optimized for each platform.</li><li>Use AI tools (ChatGPT, CapCut, image generators, research tools) to scale content production.</li></ul><p><b>Organic Growth&Social Media Management</b></p><ul><li>Develop an organic growth strategy to increase reach, engagement, and followers.</li><li>Identify trends, viral topics, and opportunities in our niche.</li><li>Manage posting schedules, community engagement, and comment interactions.</li><li>Analyze competitors and propose new content angles to outperform them.</li></ul><p><b>SEO&Website Content</b></p><ul><li>Perform keyword research + propose SEO topics for blogs and landing pages.</li><li>Write or coordinate SEO-optimized articles to drive organic traffic.</li><li>Optimize on-page SEO for existing pages (titles, meta descriptions, structure).</li></ul><p><b>Analytics&Growth Optimization</b></p><ul><li>Track content performance across all channels.</li><li>Provide weekly insights and recommendations based on analytics.</li><li>Test new formats, hooks, creative angles, and posting strategies.</li><li>Continuously improve reach, CTR, watch time, and conversions.</li></ul><p><b>Collaboration&Project Coordination</b></p><ul><li>Work closely with the founder on creative direction, brand voice, and growth priorities.</li><li>Coordinate with video editors, designers, and influencers when needed.</li><li>Manage a content calendar to plan upcoming campaigns and topics.</li><li>Maintain brand consistency across all platforms and deliverables.</li></ul><p><b>Innovation&Experimentation</b></p><ul><li>Explore new platforms, formats, and AI workflows to improve efficiency.</li><li>Propose new marketing ideas, angles, and growth experiments.</li><li>Stay updated on social media algorithms and emerging trends.</li></ul><h3>Requirements</h3><p><b>Core Skills</b></p><ul><li>Strong experience in<b>content creation</b>for social media (Reels, TikTok, short-form videos, carousels).</li><li>Excellent<b>copywriting</b>skills: hooks, storytelling, scripts, captions.</li><li>Solid understanding of<b>social media algorithms</b>and organic growth strategies.</li><li>Experience in<b>e-commerce marketing</b>(Shopify, Amazon, or DTC brands).</li><li>Ability to use<b>AI tools</b>(ChatGPT, CapCut, Canva, image generators Freepik, nanobanana...) to enhance productivity.</li><li>Good knowledge of<b>SEO fundamentals</b>, keywords, and on-page optimization.</li></ul><p><b>Technical&Analytical Abilities</b></p><ul><li>Ability to analyze content performance and make data-driven decisions.</li><li>Strong research skills for topics, trends, and competitor analysis.</li><li>Comfortable working with analytics tools (Meta Insights, TikTok Analytics, Google Analytics, SEO tools).</li></ul><p><b>Soft Skills</b></p><ul><li>Creative mindset with a strong eye for trends and visuals.</li><li>Highly organized, autonomous, and able to manage multiple platforms.</li><li>Proactive attitude with the ability to propose new ideas and improvements.</li><li>Strong communication skills and ability to work directly with the founder.</li><li>Adaptability, curiosity, and willingness to learn new tools and workflows.</li></ul><p><b>Bonus Skills (Nice to Have)</b></p><ul><li>Basic video editing skills (CapCut/Premiere).</li><li>Familiarity with influencer coordination and UGC workflows.</li><li>Experience writing long-form SEO articles.</li><li>Previous work in a fast-growing startup or e-commerce environment.</li></ul><h3>Benefits</h3><p><b>Benefits</b></p><ul><li><b>Work From Anywhere</b>– Fully remote role with flexible hours.</li><li><b>Performance Bonuses</b>– Earn additional compensation based on growth results and content performance.</li><li><b>Long-Term Position</b>– Opportunity to grow with the company and t