Digital Marketing & Content Creator

Job OverviewWe are a heritage luxury jewellery brand with a strong presence in diamonds, gold, gemstones, and bespoke jewellery. We are looking for a highly creative and execution-focused Digital Marketing Team Member who can independently handle graphics design, video content creation, and social media management across all major platforms.This role is ideal for someone who understands luxury aesthetics, jewellery storytelling, and high-visual brand building, and can translate that into engaging digital content that drives visibility, footfalls, and brand recall.Key Responsibilities: Creative & ContentDesign high-quality graphics for social media, website, promotions, and in-store campaignsCreate and edit short-form videos (Reels, Shorts, Stories) showcasing jewellery, craftsmanship, launches, and client storiesMaintain visual consistency aligned with a luxury jewellery brand identityConceptualize content calendars for festivals, launches, campaigns, and evergreen postsKey Responsibilities: Social Media ManagementManage and grow brand presence across Instagram, Facebook, YouTube, LinkedIn, and other relevant platformsWrite captions with strong storytelling, cultural sensitivity, and luxury toneSchedule posts, manage engagement, respond to comments/DMs professionallyTrack basic performance metrics and suggest improvementsKey Responsibilities: Brand & Market UnderstandingUnderstand jewellery categories: diamond jewellery, gold jewellery, gemstones, bridal, and bespoke piecesAlign content with cultural occasions, festive calendars, and buying cycles relevant to jewellery customersWork closely with the sales and management team to support campaigns and promotionsExperienceJewellery: 1 year (Preferred)Tele Calling: 1 year (Preferred)SkillsRequired Skills & ExperienceMust-Have2–5 years of experience in digital marketing and content creation, preferably in jewellery or luxury productsStrong hands-on skills in graphics design tools (Adobe Photoshop, Illustrator, Canva, etc.)Strong hands-on skills in video editing tools (Premiere Pro, Final Cut, CapCut, etc.)Proven experience managing multiple social media platforms end-to-endStrong aesthetic sense suited to luxury and premium brandsPreferredPrior experience working with South Asian jewellery styles, clientele, or luxury marketsStrong understanding of festive, bridal, and culturally driven jewellery marketingExcellent English communication skillsPersonality Traits We ValueHighly creative with attention to detailSelf-driven and execution-orientedComfortable working in a fast-paced retail environmentStrong sense of ownership and accountabilityPassion for luxury, jewellery, and visual storytellingWhat We OfferOpportunity to work with a legacy luxury jewellery brandHigh creative ownership and visibilityLong-term growth opportunityCompetitive salary based on experience and skill levelJob Type: Full-timeEducationBachelor's (Required)LanguageHindi (Preferred)Tamil (Preferred)Telugu (Preferred)Malayalam (Preferred)Kannada (Preferred)#J-18808-Ljbffr