Digital Marketing/Advertising Specialist

<h3>Digital Marketing/Advertising Specialist</h3><p>A dynamic digital agency is seeking a highly experienced Digital Marketing/Advertising Specialist to assist with day-to-day paid social marketing and paid search activities. This role requires expertise in social media advertising and the ability to execute high-level campaigns<br></p><p><b>Responsibilities :</b><br></p><ul><li>Manage and optimize paid social marketing campaigns across various platforms.<br></li><li>Execute and manage paid search campaigns.<br></li><li>Develop and implement effective digital advertising strategies to achieve business objectives.<br></li><li>Monitor and analyze campaign performance, making data-driven adjustments to improve ROI.<br></li><li>Collaborate with the team to create compelling ad creatives and copy.<br></li><li>Stay up-to-date with the latest trends and best practices in digital marketing and advertising.<br></li><li>Provide regular reports and insights on campaign performance to stakeholders.<br></li></ul><h3>Requirements</h3><ul><li>Proven experience in managing and optimizing paid social and search campaigns (minimum of 3 years preferred).<br></li><li>In-depth knowledge of social media advertising platforms and tools.<br></li><li>Strong analytical skills and experience with data analysis and reporting.<br></li><li>Ability to create, manage, and optimize campaigns to achieve specific KPIs.<br></li><li>Excellent communication skills and the ability to work collaboratively with a team.<br></li><li>Proficiency in using digital marketing tools and software (e.g., Google Analytics, AdWords, Facebook Ads Manager).<br></li><li>Ability to work independently and manage multiple projects simultaneously.<br></li><li>Experience in a digital agency environment.<br></li><li>Familiarity with other digital marketing channels and strategies.<br></li><li>Certification in Google Ads, Facebook Blueprint, or similar is a plus.<br></li><li>Work in a fast-paced, innovative environment with a focus on strategic thinking.<br></li><li>Join a supportive and collaborative team.<br></li><li>Opportunities for professional growth and development.<br></li></ul>#J-18808-Ljbffr