Commercial Director

Commercial Director – International ExhibitionsDubai, UAEWe are seeking a high-caliber Commercial Director to spearhead the sales and sponsorship strategy for a market-leading B2B exhibition. Reporting to the SVP, you will take full ownership of the revenue lifecycle—from global strategy and financial forecasting to high-level stakeholder management.This is a pivotal role for a commercial leader with a proven track record in the events industry and the ability to mentor a high-performing sales team.Key ResponsibilitiesStrategic Leadership: Develop and execute a global sales and sponsorship strategy, identifying new revenue streams and sector opportunities.Revenue Management: Take full accountability for revenue targets, budget forecasting, and price point analysis to maximize yield.Team Performance: Lead and motivate the sales team through effective KPI setting, incentive planning, and hands-on coaching.Stakeholder & Agent Management: Cultivate consultative relationships with key accounts, trade associations, government departments, and global agents.Operational Excellence: Oversee the full sales pipeline (CRM), working closely with marketing and operations to ensure best practices and floorplan optimization.RequirementsExperience: 5–7 years in medium-to-large scale B2B events, with at least 3 years in a commercial management or project lead role.Leadership: 3–5 years of experience managing and developing established commercial teams.Industry Knowledge: While not essential, experience within the Healthcare or Health sector is highly advantageous.Skills: Expertise in exhibition sales, financial planning, and disruptive competitor strategies.Technical: Proficiency in Salesforce (or a commitment to developing expert-level knowledge).Education: Degree educated with exceptional presentation and communication skills.#J-18808-Ljbffr