Account Director - Beauty

Founded in 2011, Faux is the Middle East’s leading Public Relations and Events Consultancy, working in partnership with global brands and the region’s most exciting independent concepts. Based in Dubai and working actively across the whole of the GCC, Faux is a trusted on-the-ground partner for brands focused on amplifying their visibility and commercial success in the region. Faux’s client divisions focus solely on Fashion and Beauty, spanning the luxury and niche sectors. This sharp focus, along with the agency’s legacy of over a decade of innovative brand representation, allows for a level of experience and insight that is unmatched. We are committed to providing the most qualitative, thoughtful and effective representation for our brands.The Account Director is a central leadership role within Faux, spanning key pillars of strategic development and project implementation for both local and international clients. Working in direct collaboration with the Senior Management team, this is a position that involves engagement in both day-to-day Account Direction and team management, as well as high-level strategic planning and the opportunity to be involved in Business Development.Overseeing a portfolio of Beauty brands, the Account Director is responsible for leading a team of employees in the successful management and representation of their ‘team portfolio’, ensuring a qualitative approach to Public Relations in the GCC, and achieving certain KPIs associated with the accounts.The Account Director ensures that best-practice standards are always in place, from strategy development through to campaign execution, and enjoys a level of autonomy in the management of their ‘working group’ to best utilise and develop the talents of their team.This role requires significant industry experience in a similar Senior PR position, working specifically across Beauty clients, preferably with experience or insight into the GCC Market. The ideal candidate for this role will have a strong sense of self-direction and a desire to take on a top leadership role within a market-leading, fast-paced and dynamic agency.Innovation, professionalism, and a qualitative approach to Public Relations lie at the heart of Faux's approach to client representation, and these qualities will be reflected in the successful candidate, in terms of their previous success and future goals.RESPONSIBILITIESDevelopment and implementation of innovative and effective GCC-wide strategies for PR clients, spanning Press, Influencer, VIP and CRM RelationsLeadership of a dedicated team within the company, providing structure, mentorship and guidance to ensure smooth workflow and deliverySecuring qualitative, high-value PR coverage and other results in line with allocated KPIs, always aiming to exceed targetsDemonstrate strong leadership skills, including allocation of tasks, mentoring of direct reports, and providing clear, critical feedbackResponsibility for the successful delivery of organic and commercial PR projects carried out on behalf of clients, including planning, implementation, and post-activity analysisWork in partnership with the Faux Events team to effectively plan and host events, activations, and other concepts for agency clientsProvide active contribution to the business development goals of the agency, participating in the development and presentation of pitches for new businessMaintain a strong awareness of industry trends, talents, and other movements, to provide the best possible insight to clients, GCC-widePlanning and negotiation of commercial talent and media deals on behalf of clients, including advertorials, ambassadorship deals, and paid campaignsLocal content creation: show expertise and ease in handling production and post-production of localised campaigns, which are specifically targeted to the GCC marketDaily budget management, including the responsible planning, spending, and tracking of client budgetsTeam management to ensure the accurate data gathering, analysis and client reporting are carried out within the provided deadlinesActive contribution to the development of a positive workplace culture, collaborating and sharing suggestions with Senior Management on ways to best motivate and reward the team.QUALIFICATIONSA bachelor's or master’s degree in public relations, communications or other relevant disciplineAt least 8 years of PR industry experience, including in the role of Public Relations / Communications Manager, specifically in the Beauty industryAt least 3 years in a similar role or as a Senior PR Manager, specifically in the Beauty industryA strong media and influencer network across the GCC is an essential requirementProven leadership skills, with the ability to confidently guide, motivate and manage a teamA creative thinker who values innovation, bringing to the table fresh ideas and strategiesProven success in a previous senior PR role, including the securing of high-value coverage and the generation of market-leadi